Content Marketing

Content strategy

To reach and engage with your target audience, it is vital to create compelling content. It is just as important to do this on social media as it is on your website, as a well written and search engine optimised article can boost your traffic and attract a whole new audience.

Our creative and editorial team are experts in identifying and personifying your brand and style for a cohesive content strategy that embodies your unique objectives.

Content ideation & schedules

Our team work hard to research and analyse relevant ideas, including valuable keywords and phrases that really connect with your audience and enhance search engine optimisation.

We develop ideas into engaging content suitable for a variety of platforms to reach and expand your reach. We have experience in working to tight deadlines and swift turnarounds as well as long-term projects.

Audience, personas & journey

Having a clear understanding of your target audience’s journey is vital for constructing a methodical content strategy that is harmonious with your vision. We break down your consumers and clients to create a clear picture of their wants and needs, so your content is always relevant and engaging.

Content production

Content marketing can be many things; videos, graphics, pictures, articles, and more. It’s so important to smash this, as quality content can sometimes be the difference between getting a handful of likes and attracting a whole new target audience.

Our team includes experienced writers, designers, and developers who are highly skilled in creating innovative content that captures your audience. We do this using a range of mediums, all inspired by your brand and its message.

Outreach

Outreach is a really useful tool for businesses, big and small.

At gibsonhaus, we have experience in expanding company audiences through impactful, strategic partnerships with key influencers, journalists, and bloggers. We can connect you with our existing contacts or research and approach key players whose values complement yours.

We are able to facilitate one-time partnerships, but we always encourage clients to foster a brand–ambassador relationship where possible, as it is more valuable and authentic to have influencer show ongoing brand loyalty.

FAQ

Are blogs content marketing?

Yes! Blogs can be a really effective way to spread your message and inform your customers about the benefits of your products and services. They’re also a great way to improve your page rankings, as long as they’re optimised well for search engines (SEO’d).

What are some examples of content marketing?

Videos, graphics, pictures, articles, and much, much more. Anything that you put out for your customers to look at or read is content, so it’s really important to get your content strategy right.

What kind of results can I expect from content marketing?

It depends on what you’re looking for, but content marketing is a great way to achieve many of your goals. Increasing your page rankings on popular search engines, getting more engagement on social media, driving more traffic to your website, and even making more sales can all be influenced by a great content marketing agency.

Can I do my own content marketing?

You can do your own content marketing, and many people find that they are able to do so. With our training and consultancy options, we can give you the tools to improve your content marketing, or if you’d prefer, we can provide internet marketing services to leave you with more time to build your business.

What people say on Google reviews

Professionalism, Quality, Responsiveness, Value

MATT REED

4 years ago

Every time I work with Gibsonhaus, I’ve had fantastic results. Great, friendly, professional service. They come up with excellent ideas and always deliver in time.

Sharon Pearson

I was recommended gibsonhaus by a friend and asked them to design some promotional posters for a series of events. They were really prompt, the price was fair, and they communicated their process really effectively. I’ll definitely come back to gibsonhaus for any future work.

Liam Faherty

Using Gibsonhaus was a game changer for me. Their work in Search engine optimisation and website design has changed the way my business works. Videos and ideas for PR were innovative and fun. I would recommend them to take any business to the next level

Jeff Foster

It is an absolute pleasure working with Jack and the team at Gibsonhaus. They always come back quickly, the work is of high quality and their prices are competitive. What more could you ask for?

Mollie Martin